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Bio


About us

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Bio


About us

Hello, thank you for stopping by.

Since you clicked on "About", here's an introduction to us:

Aurélien Bigot and Benjamin Le Coz are a team of creative directors.


Aurélien started his career 14 years ago as a creative in Singapore in Publicis Asia and JWT Asia Pacific, before returning to France to join Havas Paris.
Benjamin started his career in Paris 12 years ago at H, Les Gaulois and Havas Paris.

They have been a synergistic creative team for 8 years. Aurélien and Benjamin started working together at Les Gaulois (now Havas Paris) before moving to Service Plan France and Publicis Conseil.
In 2021, they took on the role of Executive Creative Directors at Rosbeef! Paris, where they managed the agency's client portfolio and creative staff.  

They have worked for major national and international brands such as Nike, Uber, BMW, Citroën, Renault, Orange, Lidl, Lavazza, Sécurité Routière, Crédit Mutuel Bank, Transavia Airlines, Adobe, Adidas, ANJ, Singapore Airlines, Unilever Lux Asia and many more.

They specialize in digital activations, smart ideas, media hacks, and concept-based films.

Their campaigns have been recognized with around 50 national and international awards, including Cannes Lions, Clios, New York Festival, Art Director's Club, and Grand Prix Stratégies, consistently from 2012 to now.

As creative directors, they have :
Won 11 clients in 2 years, tripling the conversion rate on pitchs of the agency.
Built communication for over 10 major brands including 1664, Adobe France, Adidas, Fortuneo Bank and the Professional Football League.
Won the first ever international awards and significant national awards for Rosbeef! Paris at Clio Sports and Art Director’s Club.

In 2024, they launched a package offering their talents as independent creatives to share and diversify creative cultures. This package is available to both French and international agencies. Aurélien and Benjamin can work remotely or travel to your office for a day, a week, a month—or even longer if the magic happens. :)

In their first year as independents, they collaborated with five major agencies and over ten mid-sized agencies and clients.

We hope you enjoy our work.
Please feel free to share your thoughts.
Hit us if you have any questions about how we work, any strategic or creative assignments you'd like us to join you on, or just want to grab a beer, that's a good enough reason to meet - we're always up for it :)


What we do

Every creative team is different. Here is what we do.

We are a creative team with a background in creative direction, with a strong emphasis on creative engineering, visual conceptualization and copywriting. You can call us for everything a lead agency needs: pitch, going work and/or award-winning campaigns.

We specialize in brand strategy, campaign conceptualization, creative benchmarking, art direction references, AI-generated visuals, and keynote presentations. However, we don’t handle heavy graphic design crafting or video editing. For these needs, we recommend using your in-house resources to ensure the best distribution of expertise.

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Contacts


Contacts